New Media Innovation

Qantas

Working closely with Qantas, New Media Innovation designed and developed dynamic mobile pages utilizing the "New Media Framework". Requests from an iPhone would receive pages optimized especially for iPhone. The same requests from another smart phone would receive pages that were optimized for that device too. Using a smart phone, users could check in and download their boarding pass in the form of a 2D barcode that could be read by check in scanners. The mobile site URL is www.qantas.com.au/mobile

Launch Site